In eight years working together with Blastness, we have been able to count on fundamental support for handling room rate strategies, as well as very powerful tools to closely follow the performance of the business and the sales channels. The result in terms of sales was confirmed with 20% average annual growth, especially on the direct sales channel, an excellent outcome for a boutique hotel like the Relais La Sommità. But perhaps more than the financial goals, the most important value lies in the quality of the relationship that is established with Blastness: a partner-friend, or rather, a friend-partner.