Blastness, a mix term between the ancient Greek "βλαστός" (growing, making grow) and the English word "business", was born in 2004 at the dawn of the digitalization of the Tourism market and the development of the online sale of hotel rooms. With its registered office in Milan and operating offices in La Spezia and Rome, Blastness team now counts more than 80 young professionals.
The company offers technologies, services, consultancy, training and support for digitalising and growing room sales for the hotel industry.
Specialized in user friendly responsive websites for the hotel industry and in web marketing (SEO) and SEA & Social advertising, Blastness is a leader in the supply of booking engine systems, channel management, rate checker, GDS distribution, innovative automated reporting systems, Business Intelligence and Revenue Management System - integrating Artificial Intelligence and Machine Learning functions and algorithms - and it has developed connections with PMS.
Thanks to a portfolio of over 900 hotels in Italy, including independent hotels, guest houses, farmhouses, resorts, business hotels, historic residences, groups and hotel chains, Blastness has established itself as the number one provider for Itaian luxury hotels for over ten consecutive years.
for developing direct sales channels and optimising revenue