Monitor competitors, dominate the market
Rate Shopper + Parity Check
In the world of hospitality, every detail counts, but one above all can make the difference: the price. With the Rate Shopper and Parity Check, you can monitor your competitors' strategies and your property's rates on the main sales channels, to guarantee a direct channel that is always competitive.
In the world of hospitality, every detail counts, but one above all can make the difference: the price. With the Rate Shopper and Parity Check, you can monitor your competitors' strategies and your property's rates on the main sales channels, to guarantee a direct channel that is always competitive.
The Dashboard section of the Rate Shopper + Parity Check gives you a complete and up-to-date look at the competitive landscape and the rate positioning of your property in the various sales channels. Interactive reports, dynamic charts and comparative data allow you to view the deviation of your rates compared to competitors and on search engines and metasearch engines, visible by day of the year, room and board basis.
Do you want to avoid price disparities between OTAs and the official website? With the Parity Check module, you can prevent critical issues that could have an impact on your direct sales. Thanks to the Distribution Health index, you can continuously monitor the rate of your website compared to those published on the OTAs, to act in time and protect your direct channel.
With the Reputation Analysis feature, you can monitor your hotel's ranking against the competitive set on Booking.com, Google and Expedia. A complete analysis of scores, reviews and value for money helps you interpret the online perception of your property and competitors, to make more informed strategic decisions.
With the Rate Shopper + Parity Check and the other Revenue & Intelligence tools, you can count on tools and strategies to better dominate the digital markets.
