Villa Cortine Palace
Goals and Strategies
Increasing RevPAR
Thanks to the work on Room Mix and Channel Mix - leveraging the relevant characteristics of each individual room cluster and rewarding the most profitable distribution channels - a RevPAR growth of 71% was achieved.
Increasing the impact of the official website
Thanks to the enormous contribution of Pay Per Click campaigns and a graphical interface redesigned from scratch in form and content, the site quadrupled its production and is now the leading online sales channel.
Monitoring Data Internally
Accorate and reliable reporting on the hotel's performance allows hotel operators to constantly monitor results and make strategic corrections in real time.
Strategic product to achieve objectives
Business Intelligence for in-depth analysis of performance and the trend of the main kpi in a dynamic and interactive way.
The Client's Perspective
Giacomo Grossi
How did you get to know Blastness?
I have been part of the Blastness team for several years. When I became General Manager of the Villa Cortine Palace Hotel, I pushed for the use of Blastness products, believing strongly in these tools to take management forward.
How has Blastness improved your daily work?
The constant evolution of tools such as Business Intelligence and RMS, which my team and I use on a daily basis, has led to very interesting results.
Which product could you no longer give up?
Absolutely reporting products.
Would you recommend Blastness?
I would recommend Blastness because it is not just a provider of technology tools, but a partner that provides all-round support in the complex management of online distribution.
