Colonna Resort
250 Rooms
In partnership since 2012, website by Blastness
Article publication: August 2023
Goals and Strategies
To increase the official website’s impact
The goal was achieved thanks to highly effective Pay Per Click campaigns, and the publication of a new website whose structure and content were entirely revised to be geared toward direct sales.
Strategic products to achieve these goals
Revenue Consulting
for support in developing the best sales strategy
for support in developing the best sales strategy
CRS/Channel Manager
To work effectively on both the room mix and channel mix
The Client's Perspective
Pasquale Isoni
Director of Sales
How did you learn about Blastness?
We got to know Blastness at industry events and trade shows, and were already intrigued by everything that we’d heard. After having delved into all the details, we determined we could count on their support.
How has Blastness improved your day-to-day work activities?
The possibility of monitoring multiple channels simultaneously, thanks to a comprehensive product like the Blastness Channel Manager, facilitates our daily sales management activities.
Which product could you no longer do without?
It’s hard to single out one specific product... I could no longer do without the entire Blastness package.
Would you recommend Blastness?
I recommend Blastness to all my colleagues... they’re simple tools, but they make a considerable difference in the management and performance of hotel facilities.
